Author Archive

Final Presentation

March 4, 2009

Reading Questions #3

February 20, 2009

1. In response to “Afterword: Media Monopoly”, the competition between media has become much severer than the time when the essay was published. No matter the quantity of media increased or the invasion of new media all result in tense competition. What is the best way for major media to explain to the public that [...]

Post Presentation Thoughts

February 19, 2009

The most problem of my presentation is the language. I rehearsal it not many times and I didn’t ask someone to be my listener before the presentation, which seems like a false decision. The difference between writing and speaking is quite obvious. I can rewrite my paper for many times before I delivering it. However, [...]

Leading Discussion: Slides

February 17, 2009

Leading Discussion: Video

February 17, 2009

Leading Discusstion: Whose Space? Differences Among Users and Non-Users of Social Network Sites

February 17, 2009

Social Network Sites (SNSs) have become an irreplaceable communication channel. Although, the history of SNSs is not quite long, many researchers have dedicated to observe the social impact brought by SNSs. Indeed, the influence of SNSs should not be overlooked. Many of the social phenomena in recent years are direct or indirect guided by SNSs, [...]

Reading Reflection #3

February 16, 2009

In The Tragedy of the Commons, Garrett Hardin strongly recommends human should take action to abandon the commons in breeding in order to avoid the “tragedy of the commons.” In his definition, tragedy of the commons is a phenomenon that despite the agreement of equally allocation of limited resources among a group of people, individuals [...]

Reading Questions #2

January 31, 2009

1. Intel is a company with exceptional competence to turn threatens into opportunities, what would be the environmental threaten to Intel, such as antitrust laws or other government policies, which are out of Intel’s control and get damaged? 2. From the innovative theories’ point of view, what is the best strategy for AMD or other [...]

Book review — The Cluetrain Manifesto

January 27, 2009

Locke, C., Searls , D., & Weinberger, D. (2000). The Cluetrain Manifesto . New York: Basic Books. There is an interesting metaphor in the book: corporations are like Pinocchio, their noses grow longer at the oddest moments. They want to be human, but they are not. The metaphor implies the confusion and difficulty that all [...]

Reading reflection #2

January 27, 2009

The progress of technology is always ahead of the progress of the society. Although, new technology may seem not appealing at the beginning, it still could make a great change in the near future. Corporations should be very aware of the possible impact of the new technologies because new technologies may cause the incumbents lost [...]

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